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Thank you for tuning into my podcast, “Snack Sized Sales,” where I focus on sharing three actionable tips on one topic that you can use to transform your sales. Today, my guest is David Presley, the President of Hydro-Chem Systems (HCS), a comprehensive washing solutions provider. Within the 24 years that he’s been with HCS, he has overseen the development of the automated division and is responsible for the overall design of an automated wash system. 

David will talk to us about the value of a salesperson getting hands-on experience in different areas of their preferred industry, why an educational approach to sales is very effective, and what it takes to build a strong sales team. His degree in electrical/electronic engineering and his technical background have instilled a quality-driven work ethic. His business management skills combined with his technical abilities have piloted HCS to the highest sales in the company’s 48-year history. David is very hands-on providing exceptional customer service.  

On Today’s Episode of Snack Sized Sales:

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Transcript
Wesleyne Greer:

Are you tired of losing sales? Do you wish you

Wesleyne Greer:

had proven strategies that would help you increase your sales

Wesleyne Greer:

today? Not in three months, you could Google it. But Google is

Wesleyne Greer:

in the information business and I am in the transformation

Wesleyne Greer:

business. Welcome to the snack sized sales podcast, where we

Wesleyne Greer:

will share three actionable sales strategies that you can

Wesleyne Greer:

implement in your business today to increase your sales tomorrow.

Wesleyne Greer:

This includes tactics, tips and techniques from industry

Wesleyne Greer:

experts, influencers and sales pros to help you shorten your

Wesleyne Greer:

learning curve and increase your bottom line. The more sales

Wesleyne Greer:

strategies we simplify for you, the shorter your sales cycle and

Wesleyne Greer:

the more money in the bank. Now your host, multi award winning

Wesleyne Greer:

sales expert and international speaker Wesleyne Greer.

Wesleyne Greer:

Hello, and welcome to another episode of the Snack size sales

Wesleyne Greer:

Podcast. Today I am so honored to have David Presley with me

Wesleyne Greer:

from hydro CAM systems. How are you David?

David Presley:

I'm doing fantastic.

Wesleyne Greer:

Awesome. Let me tell you guys a little bit about

Wesleyne Greer:

him. He is the president of hydro Chem systems in 24 years

Wesleyne Greer:

with HCS. He has overseen the development of the automated

Wesleyne Greer:

division and he's responsible for the overall design of an

Wesleyne Greer:

automated wash system. his degree in Electrical and

Wesleyne Greer:

Electronic Engineering and his technical background has

Wesleyne Greer:

instilled a quality driven work ethic. His business management

Wesleyne Greer:

skills, combined with his technical abilities, has piloted

Wesleyne Greer:

HCS to the highest sales in the company's 48 year history. David

Wesleyne Greer:

is very hands on providing exceptional customer service. He

Wesleyne Greer:

enjoys spending time with his grandkids and vacationing with

Wesleyne Greer:

his family and golfing. Wow. So you've been doing this for 24

Wesleyne Greer:

years. And it seems like you have done a lot within the

Wesleyne Greer:

company. So tell us about how you got from graduating college.

Wesleyne Greer:

So where you are now.

David Presley:

Well, I guess I like to roll it back even a

David Presley:

little bit further than when I was in high school. My father

David Presley:

wasn't around because he sailed on the Great Lakes. He was a

David Presley:

captain on the steamships. So I really had to kind of fend for

David Presley:

myself. So I was one that I liked being around boats. So I

David Presley:

kind of started my own business, I was doing engine work, teak,

David Presley:

cleaning, electrical, I was fixing the bottom of the boats,

David Presley:

I was painting them. And they're like, oh, who painted that boat

David Presley:

over there. Like oh, Presley's kid did that I had a special

David Presley:

formula for my paint, kind of entrepreneurial. So I was like a

David Presley:

jack of all trades. So it really kind of helped me I think

David Presley:

throughout my life, to actually be able to be well rounded. I

David Presley:

may not be a master of anything. But I know a little bit about

David Presley:

something. But I have fun, I have fun solving things and

David Presley:

making things work. So once I went into college, then, of

David Presley:

course my degree was in electronics, I was really

David Presley:

energetic about that. I like more of the hands on part of it.

David Presley:

But I'm not the guy that just likes to sit back in the office,

David Presley:

I'm more of a doer. So I didn't end up going into electronics

David Presley:

and kind of went more into the sales end. So I did sales in

David Presley:

electronics, I worked for a retail store at one time that I

David Presley:

worked up to be a manager of the store and then eventually worked

David Presley:

for another corporation that was in the medical device industry

David Presley:

in in managed a whole district of service people. So that's

David Presley:

where that hands on comes in. But at the same time I ended up

David Presley:

selling capital equipment doing that. So selling big, big

David Presley:

capital equipment. So that company ended up having a

David Presley:

separation, and they had to get rid of a division. And when that

David Presley:

happened, I got the call on January the third that said

David Presley:

Dave, you're no longer with this company. I'm like really. So at

David Presley:

that point, I look for someplace and and hydrocodone was the one

David Presley:

that I found is like truck washes. Like it's capital

David Presley:

equipment, I could sell truck washes, and they're looking for

David Presley:

somebody to sell them washes, they just had sold one that they

David Presley:

kind of developed a little bit because they'd sold other

David Presley:

people's systems in the past. And when he seen my background

David Presley:

with the service part of IT management, the Capitol sales,

David Presley:

they said, Dave, this is a great fit. Not only do I want you to

David Presley:

be my sales guy, but you could coordinate the projects and you

David Presley:

can do this and you can do this. So it's like it ends up in the

David Presley:

realm of working with hydro Chem I've been out there drilling the

David Presley:

holes in the floor, putting the equipment together doing the

David Presley:

programming, as well as you know, selling the system. So

David Presley:

kind of well rounded there. And so that that brings me to into

David Presley:

the company a little bit and then what happened is is our

David Presley:

previous founder, the company, and a company started in 1971.

David Presley:

So you'd mentioned 48 years, guess what this year is our 50th

David Presley:

anniversary 50 years of clean. Wow. We've been providing clean

David Presley:

since 1971. So he wanted to retire and be able to get that

David Presley:

retirement going. He could've went on the outside and just

David Presley:

sold it to anybody. And he seemed that, you know, we've got

David Presley:

good people working here, how can I definitely make sure I

David Presley:

take care of the people that we have here with good values that

David Presley:

he had, and transition that company out. So in doing so he

David Presley:

created an ESOP back in 2003. So an ESOP is an employee stock

David Presley:

ownership program. So for us, we call it a wealth building

David Presley:

program, you know, we are part of that company, part ownership

David Presley:

of that company, when that when we leave the company, we get

David Presley:

shares of our company, we get that back. So it makes everybody

David Presley:

within the company a vested owner. So that was really

David Presley:

exciting. But what this did is it allowed him to be able to

David Presley:

transition the company, to the employees, at the same time

David Presley:

mentoring somebody to actually take over the company. So in

David Presley:

2012, is when he named me president, the company, so kind

David Presley:

of went through a lot of different roles, until then just

David Presley:

selling, fixing, repairing sales management until I was the

David Presley:

president. And now we've actually gone from about two,

David Presley:

two and a half million dollar company to last year, just shy

David Presley:

of 10 million. So we've five times our size. So pretty proud

David Presley:

of that,

Wesleyne Greer:

oh, you gave me lots of little jewels and

Wesleyne Greer:

cookies that I want to drill into there. So I think the first

Wesleyne Greer:

one that really struck me was the fact that you said when you

Wesleyne Greer:

first started with your current company, you're willing to do

Wesleyne Greer:

anything, right. And so as a salesperson, I know that's one

Wesleyne Greer:

thing that I pride myself on. As a chemist, I always like to, I

Wesleyne Greer:

would say, get my hands dirty. So I would be in the lab working

Wesleyne Greer:

with people when I was selling capital equipment, or I would be

Wesleyne Greer:

on the plant floor when I was selling chemicals doing plant

Wesleyne Greer:

trials. So how do you think that real hands on experience really

Wesleyne Greer:

set you up for what you're doing today as the president of the

Wesleyne Greer:

company?

David Presley:

Well, I think it had a lot to do with it. And

David Presley:

it's a lot to do with our culture and how hydrocodone sets

David Presley:

themselves up in the market. Our uniques are is we come from an

David Presley:

educational approach. And then we have a customized solution

David Presley:

that works and then eventually have that low cost per wash. But

David Presley:

to be able to do that, you have to know how your product works

David Presley:

to be able to have that educational approach with a

David Presley:

customer. So I think some of the fun things are going out in the

David Presley:

field. So we have the automated equipment, but we also are the

David Presley:

soap manufacturer of the equipment. So we provide the

David Presley:

towel dispenser and the paper towel, we make the paper towel.

David Presley:

This is the chemical but the chemical itself is so second to

David Presley:

none. It really is I can spray on a low pH pre soak detergent,

David Presley:

then spray on a second detergent over top of that new actually

David Presley:

neutralize that vehicle surface and have that dirt fall off. And

David Presley:

it's a lot of times people say that's magic. It really is

David Presley:

almost looks like magic. I've been out on several demos,

David Presley:

that's getting your hands dirty. You go out there you got a guy

David Presley:

with a dirty truck. And he's been washing trucks with a scrub

David Presley:

brush for years only waiting get this thing clean as to wash it

David Presley:

with a scrub brush. Like, let me just try some stuff. Spray on

David Presley:

one spray on to rinse it is it all wait till this thing dries,

David Presley:

there's going to be a film on I'm like, okay, yeah, let's

David Presley:

wait, sit back talk, you know, a little bit, fishing, golf,

David Presley:

whatever the weather thing dries, and it's got a shine on

David Presley:

it. And they're like, Wow, that was magic. Send me a couple of

David Presley:

drums of that. So So you have to get your hands dirty. I think

David Presley:

that, especially in the automation side, it's

David Presley:

understanding the system being there doing it, that the

David Presley:

educational approach is sometimes in a sale, you could

David Presley:

maybe say too much. And probably a lot of times I do. But I think

David Presley:

that the customer feels much more comfortable when they're

David Presley:

talking with somebody that actually knows what they're

David Presley:

talking about. They're just not the slick Willie out there

David Presley:

selling something. And I've been there done that I know what I'm

David Presley:

talking about. I've seen it and I can prove it. So I think

David Presley:

that's where it is real important that you are able to

David Presley:

get in there and do all

Wesleyne Greer:

this. I think that you know, when we think

Wesleyne Greer:

about working in these more technical type sales industries,

Wesleyne Greer:

that a lot of times there's that disconnect between the sales

Wesleyne Greer:

leader and the salesperson. So the salesperson is like, well,

Wesleyne Greer:

you don't know what's happening in the field. You don't actually

Wesleyne Greer:

experience this. But what I love that you said is I've been on

Wesleyne Greer:

demos with my team, I can sit there and I'm still talking to

Wesleyne Greer:

the actual customer, right? And so we're chopping it up with

Wesleyne Greer:

phishing or golf or whatever. You're not just sitting back and

Wesleyne Greer:

on your phone, checking emails, you're actually ingrained in it.

Wesleyne Greer:

So would you say that as a sales leader, as a president of a

Wesleyne Greer:

company that you find that bridge is essential to build a

Wesleyne Greer:

strong sales team?

David Presley:

It does. I think that they give you a little more

David Presley:

respect to that. You're not just somebody sitting back behind the

David Presley:

desk saying do these numbers, you know how to get the numbers.

David Presley:

You've been there done that. I mean, as a president just a

David Presley:

couple of weeks ago, I was out in Nebraska for a week with the

David Presley:

rest of the team, a few other guys doing training, because

David Presley:

that's the only way to see how this stuff works is to actually

David Presley:

be in the field, touch it, see it, feel it, do it. And that is

David Presley:

the way that we train. It's not just books We need to probably

David Presley:

write more books, more processes, procedures, but it's

David Presley:

really real life experiences. And that's what really creates

David Presley:

the picture for the salesman so that he can then take that and

David Presley:

have the excitement when he sees the claim, transfer that

David Presley:

excitement to the customer, so that they purchased that.

Wesleyne Greer:

I mean, what you're saying is so powerful. I

Wesleyne Greer:

know when I was going through my sales training process, and I

Wesleyne Greer:

would see it, it's like, oh, this actually produces this

Wesleyne Greer:

result, like, it gives you so much more excitement. And how as

Wesleyne Greer:

a salesperson, having that technical knowledge is so key.

Wesleyne Greer:

And one thing that I tell people and people don't agree with me,

Wesleyne Greer:

maybe you won't agree with me is when we're hiring salespeople,

Wesleyne Greer:

we need strong sales skills, we can teach them the technology,

Wesleyne Greer:

if our product if our services as good as we say it is we can

Wesleyne Greer:

teach it to a strong salesperson. So would you agree

Wesleyne Greer:

or disagree with that?

David Presley:

Yeah. Well, they have to be wired for it. I think

David Presley:

what you're saying is, is that person wired for it? Are they

David Presley:

willing to ask for the sale, you know, if they're just willing to

David Presley:

say, Hey, I create great relationships, I could show my

David Presley:

stuff, well, that doesn't get the sale close, at the end of

David Presley:

the day, you're going to have a product that are times that your

David Presley:

product is so good. And if you show that you have that

David Presley:

relationship, they're gonna say, Yes, I want to purchase it. But

David Presley:

at the other token, you have to have a guy that walks them

David Presley:

through the process, you know, the process is maybe not giving

David Presley:

as much information out there as what you could give right up

David Presley:

front, so that the customer is ingrained to ask you questions.

David Presley:

But also, you have to be good at asking questions. Because when I

David Presley:

say we have customized solutions, I don't just have

David Presley:

this widget that I sell everybody, I want to find out

David Presley:

what they need. And that is what our soaps as well, we've got

David Presley:

like four different or five different number one pre soaps,

David Presley:

we got five or six different number two detergents, not all

David Presley:

of them work the same together, we need to know what type of

David Presley:

dirt it is what type of climate it is, you know, do they have

David Presley:

salt? Do they have hard water? Do they have soft water? Do they

David Presley:

have warm water, cold water? All our different soaps work

David Presley:

differently based on the situation? So it's asking the

David Presley:

questions, having somebody's not afraid to do that, to walk the

David Presley:

customer down the path that they say yes, that's the one I want

David Presley:

to purchase, because that's the one that's going to work for me.

David Presley:

And you get out there, do the demo and show him. I gotta tell

David Presley:

you, we spray on one spray on two, we do the demo. The soap

David Presley:

sells itself. So so we do make it easy. I think sometimes for

David Presley:

the sales guy. But the thing is, we want to think of it as our

David Presley:

sales guys are educated enough that they know all these

David Presley:

circumstances they know what questions to ask. They're not I

David Presley:

call this way the slick Willie's out there. Hey, here you go.

David Presley:

Here's a bucket. Try it. No, you can't just let them go try it,

David Presley:

you need to see what it does see what their circumstances are.

David Presley:

But that's having that education getting your

Wesleyne Greer:

hands dirty. And like you said, it's really about

Wesleyne Greer:

them understanding the product that they're selling, and the

Wesleyne Greer:

problems that their customers need to solve, right? Like you

Wesleyne Greer:

said, is it hot? Is it cold? Like, what are the limitations?

Wesleyne Greer:

What are what's the problem? Everybody? Yes, at the end of

Wesleyne Greer:

the day, everybody wants to have a clean traffic clean vehicle.

Wesleyne Greer:

But there's so many other factors and really helping the

Wesleyne Greer:

salesperson build their own process or their roadmap process

Wesleyne Greer:

of elimination. It sounds like that's how you've been able to

Wesleyne Greer:

5x your sales. So I want to drill a little bit deeper into

Wesleyne Greer:

what would you attribute your success in the past 10 years to?

David Presley:

Well, I'm going to put that in a couple

David Presley:

different categories. So it's maybe not just personally I'll

David Presley:

put a little bit personally personally, I think I have a

David Presley:

pretty high drive always going in. And you can ask anybody at

David Presley:

the company that you know, Dave's the guy that will spend

David Presley:

the extra hour out on the road to get something done. If I'm

David Presley:

coming back from somewhere, it's like, oh, this place is only 100

David Presley:

miles away, it's kind of on the way back, I'll go and I'll do

David Presley:

it, I'll stop by it. Because I want to while the customer and

David Presley:

have that customer service. So I think customer service is really

David Presley:

important, are passionate the company is to while the customer

David Presley:

I mean that is our passion. And it's it's doing that little bit

David Presley:

extra. So that drive I think is what's got me to a good point of

David Presley:

it. But then it was also making a decision that as you come up

David Presley:

in a company I just see sometimes people think that all

David Presley:

this guy's been here, he was one of our peers. Now he's my boss.

David Presley:

Now I gotta listen to what he's saying. And it's always Dave's

David Presley:

way. Well, I wanted to make it our way. And being an ESOP

David Presley:

company, it should be our way because we're all part owners in

David Presley:

a sense, we're hiring a fellow employee owner when we're out

David Presley:

there hiring somebody, but I found a system called EOS. So

David Presley:

maybe it's a little plug for them the Entrepreneurial

David Presley:

Operating System, and it's a way that you run your business. And

David Presley:

that was in 2015. So I had been president for a couple of years.

David Presley:

And I tried to push buttons with this little method and that

David Presley:

little method and psyche. You know, I just got that little bit

David Presley:

of a roadblock because it's, Hey, it's Dave's way. And

David Presley:

previously, our company was kind of more some people it's a

David Presley:

dictatorship. It's the way the owner wanted to do it. And being

David Presley:

an ESOP. I'm an owner, but I'm the President still runs like a

David Presley:

corporation. So I'm not the one that gets all the money at the

David Presley:

end of the day when they sell the company. I'm an employee of

David Presley:

that company. So I want everybody Due to work for me as

David Presley:

an employee, so with e os, what it does is you, you make a

David Presley:

decision with a leadership team. So we have five people total on

David Presley:

the leadership team, and sales operations, HR, finance and

David Presley:

myself. And now, this is our way of doing business, not Dave's

David Presley:

way of doing business, empowering people to actually do

David Presley:

good for themselves, versus dictating how to do something.

David Presley:

So with Eos, we have certain processes we do, which is the

David Presley:

HCS. way. So I think EOS really helped us be more efficient with

David Presley:

a repeatable process as we're going down this path to

David Presley:

greatness. So that'd be the one thing the last five years, I

David Presley:

think that really helped out, is just being able to have a good

David Presley:

vision, that big B hag, where are we going to be in the year

David Presley:

2025? We set that up when we were back in 2015? What's our 10

David Presley:

year goal? And, and then what do we do? So

Wesleyne Greer:

I really love that, you know, you, you started

Wesleyne Greer:

with, yeah, I have a lot of energy. And I am willing to say,

Wesleyne Greer:

ah, that's only 50 100 miles away, I might as well I'm

Wesleyne Greer:

already here, go see this customer, go check on them, see

Wesleyne Greer:

how things are going. But then you also realize that you can't

Wesleyne Greer:

run a company as a dictatorship. And so really having that team

Wesleyne Greer:

and making decisions as a team. So even though you're the

Wesleyne Greer:

president, and you know, operations, sales, finance, they

Wesleyne Greer:

report to you, this is a team decision. And the team has one

Wesleyne Greer:

air to management and one air to the employees, right. So they're

Wesleyne Greer:

actually able to say, Hey, this is what I'm hearing. And I

Wesleyne Greer:

really love companies such as yours that are employee owned,

Wesleyne Greer:

because everybody feels like they're coming to work every

Wesleyne Greer:

day. And they feel like I own a part of this company. So what I

Wesleyne Greer:

do matters, and it's not just going and checking a box or

Wesleyne Greer:

making sure this is done. It's really like you said it boils

Wesleyne Greer:

down to the customer wow factor. We want to wow our customers,

Wesleyne Greer:

because at the end of the day, we own a part of a company. I

Wesleyne Greer:

love that.

David Presley:

Yep, it's empowering others, you know,

David Presley:

letting them drive it forward. They may make some mistakes, but

David Presley:

they make mistakes. I just say don't make them another time. I

David Presley:

had a boss one time that said, You know what, if you're not

David Presley:

making at least a couple of mistakes a year, you're not

David Presley:

working hard enough. So so it's like, Hey, you make a mistake,

David Presley:

that's fine. still make it again, let's figure it out.

David Presley:

Let's IDs it, identify, discover and solve.

Wesleyne Greer:

And you know, when you make mistakes, that

Wesleyne Greer:

means that you're taking risk, you're trying to buck the status

Wesleyne Greer:

quo, you're not just doing what you're being asked to do. You're

Wesleyne Greer:

like, Okay, can I try this? Or can I try that? And really, if

Wesleyne Greer:

leaders step back and said, Okay, when they're making

Wesleyne Greer:

mistakes, that is they're learning something. And my model

Wesleyne Greer:

for mistakes is it's okay to lose, it's okay to not do

Wesleyne Greer:

something the right way. But it's not okay to lose the same

Wesleyne Greer:

way twice, right? We have to learn from our mistakes and the

Wesleyne Greer:

things that we've done. So you gave me a lot of success

Wesleyne Greer:

stories. But I want to ask you, if you can think about a

Wesleyne Greer:

specific client that you were able to help, or a specific

Wesleyne Greer:

person on your team, a success story that hydro CAM systems is

Wesleyne Greer:

especially proud of, I guess,

David Presley:

there has to be really several of them. When I

David Presley:

think of some of the customers out there in the wow factor. One

David Presley:

story I tell to some of our customers, it was at a school

David Presley:

local school in Michigan, where they purchased the bus wash and

David Presley:

I was there was it was a cold day, I think it was probably

David Presley:

November or something like that there had already been a little

David Presley:

bit of snow on the ground. And they were there for training. I

David Presley:

was trained on how to use the bus wash. And I've got 3040

David Presley:

drivers around male, female, old young, they're all watching this

David Presley:

wash. And I say okay, this does this function. And this does

David Presley:

this function. And here's your rants. And then all sudden they

David Presley:

seen this rear blast, turn on blast the back of the bus. And

David Presley:

that bus just came out sparkling. And when that wash

David Presley:

was done, all of a sudden, they all come running over to me. Big

David Presley:

hugs, Dave Oh, thank you, thank you so much for putting this

David Presley:

wash in. And it's like, I mean, I every time I tell this story,

David Presley:

I just get the chills. And there's several stories like

David Presley:

that. I mean, we had a customer that was really hard to read. He

David Presley:

was out in Oklahoma and and he had these trucks that there are

David Presley:

white trucks but they had chips in them. It was a gypsum mining

David Presley:

truck and were washed and like wash after wash in these trucks

David Presley:

are going through and I'm thinking I got these things look

David Presley:

really good. And the owner of the company is not saying

David Presley:

anything, nothing at all. And finally I asked him, I said so.

David Presley:

So what do you think of the wash? Trying to get some

David Presley:

feedback from it? Because I'll tell you what, Dave, what your

David Presley:

wash did in two minutes. Two of my guys couldn't do in two

David Presley:

hours. I think it's fantastic. So again, it's them wow factors

David Presley:

and and we get we have mobile washers all across the country

David Presley:

now. Kind of the story we they've been washing trucks for

David Presley:

20 years with a scrub brush. And now all of a sudden they're

David Presley:

going to Facebook forum you and they read hydrocodone, Scott,

David Presley:

this magical soap, supersonic and grizzly, you know, it's a

David Presley:

couple of our new soaps that are just really game changers.

David Presley:

They'll try them, and they'll spray it on, spray it off and

David Presley:

rinse. And they're like, where you guys been all these years,

David Presley:

I've been doing this for 20 years, you've just

David Presley:

revolutionized my business. And they'll go from four guys

David Presley:

washing the truck to to get it done in half the time, take the

David Presley:

other two guys and be washed in another fleet and make twice as

David Presley:

much money. And at the same time, we get a few bucks because

David Presley:

we're selling them a soap. So it's a win win. I love it. So

David Presley:

just several success stories in a they happen every day.

Wesleyne Greer:

And you know, I think what I really like about

Wesleyne Greer:

your whole business model is that it's not just about We're

Wesleyne Greer:

selling a product, you guys are helping improve somebody's

Wesleyne Greer:

workflow, their quality of life, right? So if they're able to cut

Wesleyne Greer:

the time that they're washing a vehicle down by 75%, it was what

Wesleyne Greer:

it sounds like to me, then it's helping them become more

Wesleyne Greer:

efficient, right? And so it's helping them make more money.

Wesleyne Greer:

And then the people who are driving the buses, right? Or the

Wesleyne Greer:

trucks or whatever they're driving, they feel more

Wesleyne Greer:

confident, because they have this nice, clean, shiny vehicle.

Wesleyne Greer:

And then the business owner is like, whoa, what's happening?

Wesleyne Greer:

Where have you been? I'm ready to invest. How much does it

Wesleyne Greer:

cost? I don't care how much it costs I'm ready to buy.

David Presley:

Exactly. Yeah, well, and that that brings up

David Presley:

unique thing, sometimes people don't have the money to invest.

David Presley:

We came up with a new program this last year is called our

David Presley:

elite fleet program that if you've got to beta put our

David Presley:

Washington, we'll put in a standard two step wash, which is

David Presley:

about $150,000 Wash, we'll do that for nothing. All you have

David Presley:

to do is buy soap from us for five years, and we've got a

David Presley:

certain certain number of dollars that we need to obtain

David Presley:

that net pays basically the rent on that system, as well as pays

David Presley:

for that soap. And they'll end up having a cost per wash

David Presley:

anywhere between six and $12. A wash to wash a full sized

David Presley:

tractor trailer, you probably can barely get your car wash for

David Presley:

12 bucks, I can wash a full

Wesleyne Greer:

man only are you guys 100% focused on the

Wesleyne Greer:

customer employee owned focus on a hands on training for everyone

Wesleyne Greer:

within the company. You're also innovative in the way that

Wesleyne Greer:

you're looking to serve your customers. I just love that. I

Wesleyne Greer:

think that everything that you guys are doing within the 50

Wesleyne Greer:

years, you're definitely waves and bounds above anyone out

Wesleyne Greer:

there who even dares to consider themselves a competitor. Because

Wesleyne Greer:

I don't feel like we have competitors because we're all

Wesleyne Greer:

great in our own right. And it's about carving our space out. I

Wesleyne Greer:

have enjoyed this talk immensely with you, Dave.

David Presley:

Thank you. I've enjoyed it as well.

Wesleyne Greer:

What is the one best way for people to get in

Wesleyne Greer:

contact with you if they have questions or they want to get

Wesleyne Greer:

their own fleet,

David Presley:

you can go to our website, hydro comm systems.com

David Presley:

or H CS clean.com. And we'll be more than happy to take care.

David Presley:

There's links there to either our distributor page or North

David Presley:

America page for chemicals or truck washes. Also email at

David Presley:

sales at HCS clean.com will work as well.

Wesleyne Greer:

Awesome. Awesome. I am so grateful that

Wesleyne Greer:

you took some time out to chat with me today. And I learned all

Wesleyne Greer:

about HDS and happy 50th anniversary I think wonderful,

Wesleyne Greer:

wonderful time in the history of your company. And again, thank

Wesleyne Greer:

you. That was another episode of the Snack size sales podcast Be

Wesleyne Greer:

sure to subscribe, leave us a review. And if you want some

Wesleyne Greer:

snack sized strategy delivered weekly, check out the link

Wesleyne Greer:

below. I'm your host Wesleyne and remember in everything you

Wesleyne Greer:

do transform your sales.

Wesleyne Greer:

Thank you for joining us today on the snack sized sales

Wesleyne Greer:

podcast. If you enjoyed this episode, subscribe and leave us

Wesleyne Greer:

a review. Learn how to continue increasing your bottom line by

Wesleyne Greer:

getting simplified sales strategies delivered to your

Wesleyne Greer:

inbox weekly by going to www dot snack sized sales.com. Trust me,

Wesleyne Greer:

your bank account will grow and love you

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